https://nationalboardofoperations.org/ 2026-08-20 weekly 1.0 https://nationalboardofoperations.org/certification.html 2026-08-20 weekly 0.9 https://nationalboardofoperations.org/handbook.html 2026-08-20 weekly 0.9 https://nationalboardofoperations.org/standard.html 2026-08-20 weekly 0.9 https://nationalboardofoperations.org/changelog.html 2026-08-20 weekly 0.5 https://nationalboardofoperations.org/endorsements.html 2026-08-20 weekly 0.9 https://nationalboardofoperations.org/endorsements/customer-success-operations.html 2026-08-20 monthly 0.8 https://nationalboardofoperations.org/endorsements/integrated-operations.html 2026-08-20 monthly 0.8 https://nationalboardofoperations.org/endorsements/ai-and-automation-operations.html 2026-08-20 monthly 0.8 https://nationalboardofoperations.org/endorsements/marketing-operations.html 2026-08-20 monthly 0.8 https://nationalboardofoperations.org/endorsements/revenue-and-sales-operations.html 2026-08-20 monthly 0.8 https://nationalboardofoperations.org/qualify.html 2026-08-20 monthly 0.9 https://nationalboardofoperations.org/registry.html 2026-08-20 daily 0.8 https://nationalboardofoperations.org/verify.html 2026-08-20 monthly 0.7 https://nationalboardofoperations.org/contribute.html 2026-08-20 weekly 0.7 https://nationalboardofoperations.org/about.html 2026-08-20 monthly 0.6 https://nationalboardofoperations.org/books.html 2026-08-20 monthly 0.6 https://nationalboardofoperations.org/faq.html 2026-08-20 monthly 0.8 https://nationalboardofoperations.org/books/mind.html 2026-08-20 monthly 0.5 https://nationalboardofoperations.org/books/integrated-operations.html 2026-08-20 monthly 0.5 https://nationalboardofoperations.org/books/marketing-operations.html 2026-08-20 monthly 0.5 https://nationalboardofoperations.org/books/revenue-and-sales-operations.html 2026-08-20 monthly 0.5 https://nationalboardofoperations.org/books/customer-success-operations.html 2026-08-20 monthly 0.5 https://nationalboardofoperations.org/books/ai-and-automation-operations.html 2026-08-20 monthly 0.5 https://nationalboardofoperations.org/standard/process-architecture.html 2026-08-20 monthly 0.7 https://nationalboardofoperations.org/standard/measurement-and-reporting.html 2026-08-20 monthly 0.7 https://nationalboardofoperations.org/standard/operating-cadence.html 2026-08-20 monthly 0.7 https://nationalboardofoperations.org/standard/capacity-and-resourcing.html 2026-08-20 monthly 0.7 https://nationalboardofoperations.org/standard/role-design-and-accountability.html 2026-08-20 monthly 0.7 https://nationalboardofoperations.org/standard/financial-operations.html 2026-08-20 monthly 0.7 https://nationalboardofoperations.org/standard/systems-and-tooling.html 2026-08-20 monthly 0.7 https://nationalboardofoperations.org/standard/change-and-adoption.html 2026-08-20 monthly 0.7 https://nationalboardofoperations.org/privacy.html 2026-08-23yearly 0.3 https://nationalboardofoperations.org/terms.html 2026-08-23yearly 0.3 https://nationalboardofoperations.org/contact.html 2026-08-23yearly 0.3 https://nationalboardofoperations.org/accessibility.html 2026-08-23yearly 0.3 https://nationalboardofoperations.org/cookies.html 2026-08-23 yearly 0.3 https://nationalboardofoperations.org/committee.html 2026-08-23 yearly 0.4 https://nationalboardofoperations.org/practice/ 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/mind/diagnostic.html 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/mind/ 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/mind/start-here.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/start-here-poster.jpg Start here. Mind, Volume I What this course is, what it is not, and how to use it. https://nationalboardofoperations.org/assets/practice/mind/start-here.mp4 50 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/under-resolved.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/under-resolved-poster.jpg Under-resolved. Mind, Volume I You are not under-resourced. You are under-resolved. The sentence the whole course hangs from, and the law underneath it. https://nationalboardofoperations.org/assets/practice/mind/under-resolved.mp4 46 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/twelve-hundred-feet.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/twelve-hundred-feet-poster.jpg Twelve hundred feet. Mind, Volume I Altitude is not detachment. It is the height at which the shape of the ground becomes visible. https://nationalboardofoperations.org/assets/practice/mind/twelve-hundred-feet.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/the-destination.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/the-destination-poster.jpg The destination, in one sentence. Mind, Volume I If you cannot write it in one sentence, the problem is not the writing. https://nationalboardofoperations.org/assets/practice/mind/the-destination.mp4 58 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/build-backward.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/build-backward-poster.jpg Build backward from a stated destination. Mind, Volume I Forward planning produces a list of good ideas. Backward planning produces a route. https://nationalboardofoperations.org/assets/practice/mind/build-backward.mp4 53 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/the-causal-line.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/the-causal-line-poster.jpg The causal line. Mind, Volume I One sentence per workstream: how does this move the destination? https://nationalboardofoperations.org/assets/practice/mind/the-causal-line.mp4 57 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/motion-and-progress.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/motion-and-progress-poster.jpg Motion, and progress. Mind, Volume I The Mill: executing perfectly, at speed, inside a loop that goes nowhere. https://nationalboardofoperations.org/assets/practice/mind/motion-and-progress.mp4 62 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/why-you-cannot-see-it.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/why-you-cannot-see-it-poster.jpg Why you cannot see a loop from inside it. Mind, Volume I Every instrument you have was generated by the thing you are trying to measure. https://nationalboardofoperations.org/assets/practice/mind/why-you-cannot-see-it.mp4 57 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/the-tell-is-speed.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/the-tell-is-speed-poster.jpg The tell is not failure. The tell is speed.. Mind, Volume I The Einstellung effect: when a problem is solved unusually fast, by a method you already had. https://nationalboardofoperations.org/assets/practice/mind/the-tell-is-speed.mp4 54 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/count-what-is-in-flight.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/count-what-is-in-flight-poster.jpg Count what is already in flight. Mind, Volume I Not what is planned. What is running right now, with a name against it. https://nationalboardofoperations.org/assets/practice/mind/count-what-is-in-flight.mp4 53 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/the-external-reference.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/the-external-reference-poster.jpg The external reference. Mind, Volume I A written standard from outside the system, that you can be wrong against. https://nationalboardofoperations.org/assets/practice/mind/the-external-reference.mp4 56 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/gates-and-done.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/gates-and-done-poster.jpg Gates, and what done means. Mind, Volume I Nothing advances until it is done, and done has four named parts. https://nationalboardofoperations.org/assets/practice/mind/gates-and-done.mp4 55 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/three-doors.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/three-doors-poster.jpg Three doors. Mind, Volume I React as normal, do the opposite, or do nothing. Consider all three, out loud, before choosing. https://nationalboardofoperations.org/assets/practice/mind/three-doors.mp4 58 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/what-survives-other-people.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/what-survives-other-people-poster.jpg What survives contact with other people. Mind, Volume I Give the blank diagnostic to two colleagues, separately. Compare only after both are done. https://nationalboardofoperations.org/assets/practice/mind/what-survives-other-people.mp4 60 2026-08-24 yes no no https://nationalboardofoperations.org/practice/mind/on-method.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/mind/on-method-poster.jpg On method: how to check a claim. Mind, Volume I The closing lesson of every volume. What the book refused to use, and why. https://nationalboardofoperations.org/assets/practice/mind/on-method.mp4 57 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/ 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/integrated-operations/diagnostic.html 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/integrated-operations/start-here.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/start-here-poster.jpg Start here. Integrated Operations, Volume II What this course is, what it is not, and why a seam fails even when nobody drops anything. https://nationalboardofoperations.org/assets/practice/integrated-operations/start-here.mp4 53 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/nothing-fell.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/nothing-fell-poster.jpg Nothing fell. Integrated Operations, Volume II The work is rarely dropped at a handoff. What breaks is the definition, and both sides were right. https://nationalboardofoperations.org/assets/practice/integrated-operations/nothing-fell.mp4 46 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/the-four-definitions.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/the-four-definitions-poster.jpg The Four Definitions. Integrated Operations, Volume II What a lead is. What done means. Which number is the number. Who the customer is. https://nationalboardofoperations.org/assets/practice/integrated-operations/the-four-definitions.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/the-pronoun-audit.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/the-pronoun-audit-poster.jpg The Pronoun Audit. Integrated Operations, Volume II Count how often people say "they" about their own organisation. The number is diagnostic. https://nationalboardofoperations.org/assets/practice/integrated-operations/the-pronoun-audit.mp4 46 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/and-then-what.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/and-then-what-poster.jpg And then what. Integrated Operations, Volume II Follow any process one step past where your responsibility ends. Keep asking until you reach the customer. https://nationalboardofoperations.org/assets/practice/integrated-operations/and-then-what.mp4 50 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/not-a-relay-race.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/not-a-relay-race-poster.jpg Handoffs are not a relay race. Integrated Operations, Volume II A baton is an object. Work is an object plus a shared understanding, and only one of them gets handed over. https://nationalboardofoperations.org/assets/practice/integrated-operations/not-a-relay-race.mp4 55 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/stopped-not-queued.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/stopped-not-queued-poster.jpg Stopped, not queued. Integrated Operations, Volume II Waiting and blocked look identical on a board and are completely different problems. https://nationalboardofoperations.org/assets/practice/integrated-operations/stopped-not-queued.mp4 49 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/diagnosis-not-accountability.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/diagnosis-not-accountability-poster.jpg Diagnosis is not accountability. Integrated Operations, Volume II Finding out why something happened and deciding who answers for it are different meetings. https://nationalboardofoperations.org/assets/practice/integrated-operations/diagnosis-not-accountability.mp4 42 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/the-photograph.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/the-photograph-poster.jpg The photograph. Integrated Operations, Volume II Low volume hides defects. The seam that works fine at ten a week is not proven at a hundred. https://nationalboardofoperations.org/assets/practice/integrated-operations/the-photograph.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/the-market-pyramid.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/the-market-pyramid-poster.jpg The Market Pyramid. Integrated Operations, Volume II Most buy on price, fewer on value, fewest on time. Which tier you serve decides everything downstream. https://nationalboardofoperations.org/assets/practice/integrated-operations/the-market-pyramid.mp4 46 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/the-tier-exercise.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/the-tier-exercise-poster.jpg The Tier Exercise. Integrated Operations, Volume II Five steps to find out which tier you are really serving, rather than the one you describe. https://nationalboardofoperations.org/assets/practice/integrated-operations/the-tier-exercise.mp4 48 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/prequalification.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/prequalification-poster.jpg The four prequalification questions. Integrated Operations, Volume II The cheapest seam repair is not accepting work that cannot succeed. https://nationalboardofoperations.org/assets/practice/integrated-operations/prequalification.mp4 53 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/the-fivefold-turnaround.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/the-fivefold-turnaround-poster.jpg The Fivefold Turnaround. Integrated Operations, Volume II Five steps, in order, for fixing a seam while the work keeps crossing it. https://nationalboardofoperations.org/assets/practice/integrated-operations/the-fivefold-turnaround.mp4 58 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/positive-deviance.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/positive-deviance-poster.jpg Positive deviance. Integrated Operations, Volume II Somebody in your organisation is already doing it right. Find them before designing anything. https://nationalboardofoperations.org/assets/practice/integrated-operations/positive-deviance.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/standardise-the-moving-side.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/standardise-the-moving-side-poster.jpg Standardise the moving side first. Integrated Operations, Volume II At any seam one side varies more than the other. Fix that one, and the other often needs nothing. https://nationalboardofoperations.org/assets/practice/integrated-operations/standardise-the-moving-side.mp4 49 2026-08-24 yes no no https://nationalboardofoperations.org/practice/integrated-operations/on-method.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/integrated-operations/on-method-poster.jpg On method: the handoff statistic. Integrated Operations, Volume II The most quoted number about handoffs, and why this volume does not use it. https://nationalboardofoperations.org/assets/practice/integrated-operations/on-method.mp4 47 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/ 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/marketing-operations/diagnostic.html 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/marketing-operations/start-here.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/start-here-poster.jpg Start here. Marketing Operations, Volume III What this course is, what it is not, and why it is written for the operator rather than the copywriter. https://nationalboardofoperations.org/assets/practice/marketing-operations/start-here.mp4 50 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/the-numbers-that-rise.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/the-numbers-that-rise-poster.jpg The numbers that rise as you miss. Marketing Operations, Volume III A marketing dashboard can improve for a year while the business gets worse, and nothing in it is lying. https://nationalboardofoperations.org/assets/practice/marketing-operations/the-numbers-that-rise.mp4 52 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/delivery-system-vs-message.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/delivery-system-vs-message-poster.jpg Delivery system versus message. Marketing Operations, Volume III Sort every number you report into two piles. Most operations find one pile nearly empty. https://nationalboardofoperations.org/assets/practice/marketing-operations/delivery-system-vs-message.mp4 57 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/five-seconds.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/five-seconds-poster.jpg Five seconds, and fifteen. Marketing Operations, Volume III Awareness and consideration are different jobs with different budgets of attention. https://nationalboardofoperations.org/assets/practice/marketing-operations/five-seconds.mp4 53 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/the-listen.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/the-listen-poster.jpg The Listen. Marketing Operations, Volume III Ten recorded conversations with recent buyers, transcribed, read in their words rather than yours. https://nationalboardofoperations.org/assets/practice/marketing-operations/the-listen.mp4 53 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/attributed-vs-incremental.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/attributed-vs-incremental-poster.jpg Attributed is not incremental. Marketing Operations, Volume III Attribution tells you which touchpoint was nearby. It cannot tell you what would have happened anyway. https://nationalboardofoperations.org/assets/practice/marketing-operations/attributed-vs-incremental.mp4 49 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/the-nine-numbers.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/the-nine-numbers-poster.jpg The nine numbers. Marketing Operations, Volume III If you cannot produce these from memory, marketing is not being run as an operation. https://nationalboardofoperations.org/assets/practice/marketing-operations/the-nine-numbers.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/the-doubling-question.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/the-doubling-question-poster.jpg The doubling question. Marketing Operations, Volume III If I doubled this budget tomorrow, what specifically would happen, and how would you know? https://nationalboardofoperations.org/assets/practice/marketing-operations/the-doubling-question.mp4 50 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/the-ostrich-effect.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/the-ostrich-effect-poster.jpg The ostrich effect. Marketing Operations, Volume III People check numbers more often when the numbers are good. Reporting frequency is itself a signal. https://nationalboardofoperations.org/assets/practice/marketing-operations/the-ostrich-effect.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/the-negative-question.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/the-negative-question-poster.jpg The negative question. Marketing Operations, Volume III Ask who it is not for. An operation that cannot answer is selling to nobody in particular. https://nationalboardofoperations.org/assets/practice/marketing-operations/the-negative-question.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/two-gaps.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/two-gaps-poster.jpg Two gaps. Marketing Operations, Volume III The gap between what you said and what they heard, and between what they heard and what they intend. https://nationalboardofoperations.org/assets/practice/marketing-operations/two-gaps.mp4 55 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/where-on-the-pyramid.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/where-on-the-pyramid-poster.jpg Where you are on the pyramid. Marketing Operations, Volume III Most buy on price, fewer on value, fewest on time. Marketing to one tier and delivering to another fails predictably. https://nationalboardofoperations.org/assets/practice/marketing-operations/where-on-the-pyramid.mp4 60 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/the-capacity-rule.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/the-capacity-rule-poster.jpg Three at the top, one at the edge. Marketing Operations, Volume III Concentrate effort where volume is, and experiment where you are least certain. https://nationalboardofoperations.org/assets/practice/marketing-operations/the-capacity-rule.mp4 57 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/define-agree-automate.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/define-agree-automate-poster.jpg Define, agree, automate. Marketing Operations, Volume III In that order. Automating a process nobody agreed produces disagreement at speed. https://nationalboardofoperations.org/assets/practice/marketing-operations/define-agree-automate.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/the-three-part-answer.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/the-three-part-answer-poster.jpg The three-part answer. Marketing Operations, Volume III When someone asks how marketing is doing, give the number, its variables, and what you are doing about it. https://nationalboardofoperations.org/assets/practice/marketing-operations/the-three-part-answer.mp4 50 2026-08-24 yes no no https://nationalboardofoperations.org/practice/marketing-operations/on-method.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/marketing-operations/on-method-poster.jpg On method: the eight second attention span. Marketing Operations, Volume III The most repeated claim in marketing, and why this volume does not use it. https://nationalboardofoperations.org/assets/practice/marketing-operations/on-method.mp4 50 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/ 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/revenue-and-sales-operations/diagnostic.html 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/revenue-and-sales-operations/start-here.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/start-here-poster.jpg Start here. Revenue and Sales Operations, Volume IV What this course is, what it is not, and why none of the arithmetic in it requires financial training. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/start-here.mp4 46 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/nothing-sold-less.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/nothing-sold-less-poster.jpg Nothing sold less. Revenue and Sales Operations, Volume IV Every line grew. Every line was defensible. The business lost money and no report showed it. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/nothing-sold-less.mp4 47 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/what-a-hamburger-costs.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/what-a-hamburger-costs-poster.jpg What a hamburger costs. Revenue and Sales Operations, Volume IV Two definitions of cost, both correct, used interchangeably, producing opposite decisions. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/what-a-hamburger-costs.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/six-pickles.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/six-pickles-poster.jpg Six pickles. Revenue and Sales Operations, Volume IV The recipe says four. Nobody counts. The variance is invisible per unit and enormous per year. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/six-pickles.mp4 54 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/the-half-percent.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-half-percent-poster.jpg The half percent. Revenue and Sales Operations, Volume IV A price change of half a percent usually beats a cost reduction of five, and nobody proposes it. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-half-percent.mp4 50 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/the-mix-table.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-mix-table-poster.jpg The mix table. Revenue and Sales Operations, Volume IV Revenue by segment, margin by segment, and the change in each. One table, and it is rarely built. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-mix-table.mp4 54 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/simpsons-paradox.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/simpsons-paradox-poster.jpg Every segment improved. The total got worse.. Revenue and Sales Operations, Volume IV Simpson's paradox is not a curiosity. It is a routine feature of any business with a changing mix. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/simpsons-paradox.mp4 46 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/apples-to-apples.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/apples-to-apples-poster.jpg The apples-to-apples column. Revenue and Sales Operations, Volume IV Before comparing any two periods, add the column that removes what changed for other reasons. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/apples-to-apples.mp4 54 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/where-you-sit.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/where-you-sit-poster.jpg Where you sit is a cost. Revenue and Sales Operations, Volume IV Geography, channel and account size are cost structures wearing the clothes of a sales strategy. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/where-you-sit.mp4 54 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/the-number-nobody-owns.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-number-nobody-owns-poster.jpg The number nobody owns. Revenue and Sales Operations, Volume IV Find the figure that decides the business and has no name against it. Every organisation has one. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-number-nobody-owns.mp4 58 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/the-passion-owner.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-passion-owner-poster.jpg The passion owner. Revenue and Sales Operations, Volume IV The person who cares most about a number is not automatically the right person to own it. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-passion-owner.mp4 49 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/the-manual-test.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-manual-test-poster.jpg The manual test. Revenue and Sales Operations, Volume IV Compute one important number by hand. What you learn is rarely the number. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-manual-test.mp4 38 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/ten-to-thirty-percent.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/ten-to-thirty-percent-poster.jpg Ten to thirty percent. Revenue and Sales Operations, Volume IV A procedure for the accounts that lose money, including the two cases where you keep them anyway. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/ten-to-thirty-percent.mp4 54 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/the-steak.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-steak-poster.jpg The steak. Revenue and Sales Operations, Volume IV When the arithmetic says stop and the room does not want to, the argument is never really about the arithmetic. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/the-steak.mp4 46 2026-08-24 yes no no https://nationalboardofoperations.org/practice/revenue-and-sales-operations/on-method.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/on-method-poster.jpg On method: the retention statistic. Revenue and Sales Operations, Volume IV The most quoted numbers in revenue, and why this volume does not use them. https://nationalboardofoperations.org/assets/practice/revenue-and-sales-operations/on-method.mp4 48 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/ 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/customer-success-operations/diagnostic.html 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/customer-success-operations/start-here.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/start-here-poster.jpg Start here. Customer Success Operations, Volume V What this course is, what it is not, and why retention is usually a measurement problem in disguise. https://nationalboardofoperations.org/assets/practice/customer-success-operations/start-here.mp4 43 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/the-decision-already-made.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-decision-already-made-poster.jpg The decision already made. Customer Success Operations, Volume V By the time a customer tells you they are leaving, they are informing you of a decision, not making one. https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-decision-already-made.mp4 46 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/zero-and-ten.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/zero-and-ten-poster.jpg Zero and ten. Customer Success Operations, Volume V A score is meaningless unless both ends are anchored to something a person can picture. https://nationalboardofoperations.org/assets/practice/customer-success-operations/zero-and-ten.mp4 49 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/the-two-questions.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-two-questions-poster.jpg The two questions. Customer Success Operations, Volume V What did you expect, and what happened? Everything else is commentary. https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-two-questions.mp4 45 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/the-holdout.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-holdout-poster.jpg The holdout. Customer Success Operations, Volume V To know whether your intervention works, some accounts must not receive it. https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-holdout.mp4 48 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/expectation-disconfirmation.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/expectation-disconfirmation-poster.jpg Satisfaction is a subtraction. Customer Success Operations, Volume V Perceived performance minus expectation. You control both terms, and you usually only manage one. https://nationalboardofoperations.org/assets/practice/customer-success-operations/expectation-disconfirmation.mp4 62 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/the-needs-assessment.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-needs-assessment-poster.jpg Four lines, plus one. Customer Success Operations, Volume V A needs assessment that fits on one page and is read, rather than one that is thorough and is not. https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-needs-assessment.mp4 45 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/from-awareness-to-advocacy.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/from-awareness-to-advocacy-poster.jpg From awareness to advocacy. Customer Success Operations, Volume V The stages after purchase are as distinct as the ones before, and are usually unowned. https://nationalboardofoperations.org/assets/practice/customer-success-operations/from-awareness-to-advocacy.mp4 55 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/half-the-time-to-churn.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/half-the-time-to-churn-poster.jpg Half the time to churn. Customer Success Operations, Volume V Whatever your average time to churn is, your detection has to sit at half of it. https://nationalboardofoperations.org/assets/practice/customer-success-operations/half-the-time-to-churn.mp4 50 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/the-reason-mix-report.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-reason-mix-report-poster.jpg The reason mix report. Customer Success Operations, Volume V Not how many churned. Which reasons, in what proportion, and how that proportion is moving. https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-reason-mix-report.mp4 57 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/the-unowned-touch-point.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-unowned-touch-point-poster.jpg Three patterns of the unowned touch point. Customer Success Operations, Volume V Every account has moments that belong to nobody. They are where the relationship quietly ends. https://nationalboardofoperations.org/assets/practice/customer-success-operations/the-unowned-touch-point.mp4 58 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/five-and-under.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/five-and-under-poster.jpg Five and under. Customer Success Operations, Volume V An escalation path with more than five steps is a queue. Every step needs a name and an exit condition. https://nationalboardofoperations.org/assets/practice/customer-success-operations/five-and-under.mp4 47 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/four-line-authority.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/four-line-authority-poster.jpg Four-line written authority. Customer Success Operations, Volume V What a person may do for a customer without asking, in four lines, written down. https://nationalboardofoperations.org/assets/practice/customer-success-operations/four-line-authority.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/customer-success-operations/on-method.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/customer-success-operations/on-method-poster.jpg On method: the retention multiple. Customer Success Operations, Volume V The most quoted numbers in customer success, and why this volume does not use them. https://nationalboardofoperations.org/assets/practice/customer-success-operations/on-method.mp4 49 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/ 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/ai-and-automation-operations/diagnostic.html 2026-08-24 monthly 0.9 https://nationalboardofoperations.org/practice/ai-and-automation-operations/start-here.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/start-here-poster.jpg Start here. AI and Automation Operations, Volume VI What this course is, what it is not, and why it deliberately names almost no tools. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/start-here.mp4 48 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/it-was-working.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/it-was-working-poster.jpg It was working. AI and Automation Operations, Volume VI Automation rarely fails loudly. It produces plausible output that nobody is positioned to question. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/it-was-working.mp4 45 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/the-three-variables.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-three-variables-poster.jpg The three variables. AI and Automation Operations, Volume VI Repeatable, no customisation, no thought. All three, or you are automating something else. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-three-variables.mp4 49 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/repeatable-defined.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/repeatable-defined-poster.jpg Repeatable, defined hard. AI and Automation Operations, Volume VI A four-question audit and a ten-example test, because "repeatable" is a word everybody agrees with and nobody checks. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/repeatable-defined.mp4 52 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/the-four-units.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-four-units-poster.jpg The four units. AI and Automation Operations, Volume VI Business, department, job, task. Automation only ever happens at the smallest of them. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-four-units.mp4 55 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/tool-vs-task.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/tool-vs-task-poster.jpg Tool versus task. AI and Automation Operations, Volume VI Buying a tool and automating a task are different projects. One of them is frequently sold as the other. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/tool-vs-task.mp4 52 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/the-gold-standard-problem.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-gold-standard-problem-poster.jpg The gold standard problem. AI and Automation Operations, Volume VI You cannot tell whether output is right without a definition of right that existed beforehand. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-gold-standard-problem.mp4 51 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/the-ten-example-audit.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-ten-example-audit-poster.jpg The demonstration problem. AI and Automation Operations, Volume VI A demonstration is chosen. An audit is not. Only one of them tells you anything. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-ten-example-audit.mp4 55 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/the-readiness-template.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-readiness-template-poster.jpg The one-sentence readiness template. AI and Automation Operations, Volume VI If you cannot complete the sentence, you are not ready. It has six blanks. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-readiness-template.mp4 52 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/the-fourth-condition.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-fourth-condition-poster.jpg The fourth condition. AI and Automation Operations, Volume VI The checker must still be able to do the work themselves. Otherwise they are not checking, they are agreeing. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-fourth-condition.mp4 45 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/bainbridges-ironies.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/bainbridges-ironies-poster.jpg Bainbridge's ironies. AI and Automation Operations, Volume VI Automation gives the human the tasks it could not do, and then expects them to catch what it gets wrong. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/bainbridges-ironies.mp4 60 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/the-work-that-stays-human.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-work-that-stays-human-poster.jpg The work that stays human. AI and Automation Operations, Volume VI Some work should not be automated even when it can be, and the reasons are operational rather than sentimental. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-work-that-stays-human.mp4 53 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/drift.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/drift-poster.jpg Drift. AI and Automation Operations, Volume VI Nothing changed and it stopped working. The world moved and the rule did not. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/drift.mp4 54 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/the-shovel-and-the-flathead.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-shovel-and-the-flathead-poster.jpg The shovel and the flathead. AI and Automation Operations, Volume VI Three kinds of constraint, and only one of them is solved by a better tool. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/the-shovel-and-the-flathead.mp4 49 2026-08-24 yes no no https://nationalboardofoperations.org/practice/ai-and-automation-operations/on-method.html 2026-08-24 monthly 0.7 https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/on-method-poster.jpg On method: the failure rate. AI and Automation Operations, Volume VI The most quoted number in automation, and why this volume does not use it. https://nationalboardofoperations.org/assets/practice/ai-and-automation-operations/on-method.mp4 51 2026-08-24 yes no no